The Edinburgh Remakery – Creative Campaign
Campaign Objective – To support The Edinburgh Remakery define their brand proposition.
Target audience – Visitors to the Remakery, the local community and people looking to reduce their environmental impact.
Target Area – Edinburgh – One of our home cities!
Activity – Brand development, strap line creation and copy writing.
Results – check out our testimonial below
Creating a strap line that defines everything about an organisation is never simple. We MEERKATs think that the getting right creative execution is absolutely key to all of your marketing activity as it informs all messaging and many media choices. We also believe that getting to know your clients well, to learn everything about their business and to understand how they help society are all absolutely essential, before we start to be creative.
We were therefore thrilled to receive the follow comments from Stephanie at The Remakery team…
“Working with MEERKATworks to create a strap line for our social enterprise – something we had been tearing our hair out over for far too long- was a refreshingly easy and enjoyable experience.
Coming from the outside to build an understanding of an organisation, breaking it down into its various parts, only to build it back up again and surmise it all one succinct and meaningful strap line is no mean feat. But that’s exactly what Alice from MEERKAT did for us.
Alice took all the pressure off us and made the whole process completely stress-free. And she delivered to us the perfect strap line – ‘Waste Less Live More’.
In all its 6 years of operating, nothing has come so close as to encapsulate exactly what the The Edinburgh Remakery’s purpose is and what it stands for. Thanks MEERKAT!”
Stephanie Bowring – Marketing & Communications Manager
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